Companies that are able to exploit their existing knowledge effectively – to find relevant work by colleagues in other departments or past proposals, plans and analysis – are more successful than those that don't. A study in the Harvard Business Review found that profit margins in digital leaders are 50% higher than in digital laggards.
Yet many enterprise content management (ECM) solutions don't deliver the promised benefits. Studies by Forrester found 40% of companies report issues with adoption and only 36% are satisfied with their systems. That's because traditional ECM solutions are:
- Hard to adopt: users have to learn new tools that often aren't intuitive.
- Restrictive to use: users are forced into rigid processes that may not suit the way their team works, especially if they need feedback and approval in a hurry while colleagues are out of the office.
- Require manual labour to achieve the promised benefits: rather than enjoying a seamless digital workplace, users must add metadata to categories files, store them in exactly the right place, manually grant access, or spend time searching in multiple places.
- Priced so it's hard to achieve a good ROI: pricing is typically per registered user, so the promised benefits rely on very high levels of adoption.
To address these challenges, Google has launched Google Drive Enterprise. This packages together elements of G Suite as a standalone product, so your business can get all the collaboration and content management benefits of Google Cloud storage without needing to go through the upheaval of moving from away your existing email and desktop tools.
Google Drive Enterprise is:
- Easy to adopt. It combines all of Google's experience in developing intuitive user interfaces with the innovative technologies in G Suite that support collaboration and team working – even if your users have Microsoft Office on the desktop.
- Designed to keep content and teamwork flowing smoothly. Any user can request input or approval on any file, and users can comment or approve from any device – mobile or desktop. So approvals fit into the rhythm of your team, even if you're on an urgent deadline or colleagues are out of the office.
- Intelligent, effortlessly giving users the content they need when they need it. Machine Learning automatically adds structured labelling using categories that make sense to your users, brings together all relevant files for each task in one "workspace", and suggests potentially relevant content when you're starting a new project, no matter where it's stored.
- Priced to scale with how much use you get. Charges are based on the number of active users each month, not registered users, so you minimise the financial risk of low take-up. There's also a token cost per GB of data stored in the cloud: unlike pricing plans based on "unlimited cloud storage", average users aren't subsiding the small number of users with very high data storage needs.
Of course, all of this comes with the enterprise-grade security and reliability you'd expect from Google.
What do you get with Google Drive Enterprise? It packages together Drive, Docs, Sheets, Slides, Identity (Google's equivalent of Microsoft Active Directory) and Vault (which handles data retention and e-discovery). You also get Drive File Stream, which lets users work with files in their existing Office applications and mobile device management tools.
To find out more about how Google Drive Enterprise provides intelligent content collaboration to support business transformation, come and talk to the experts in our G Suite team.